[Ad- gifted product] When I heard about Gener8 – an extension that pitched itself as being similar to Honey, I was quite interested in checking it out. For those of you who aren’t familiar with browser extensions, they are add on apps to your browser that can do a bunch of different tasks. Honey is one that I use often, as it automatically searches the web and finds discount codes, then uses them to get discounts when online shopping. Gener8 isn’t looking to give you coupons and instead rewards you with virtual currency for watching ads if you use the browsers Chrome or Firefox.
Ads are all over the internet, on virtually every website you see. It does sound strange to get paid to view ads, especially as ads are how other companies do make money on their site. I was honestly very skeptical, but after using the browser for a few weeks now, I think I’ve figured most things out. Gener8 seems to replace ads on websites with their own ads – including putting their logo in the corner. My theory is that they then earn money from these ads, which allows them to give users rewards while still keeping some of the revenue. Personally, I do not know how the split would work for the websites that they are putting their ads on or how any of this works within the backend, but after watching some ads, viewing some sites, and generally using their platform – I had a bunch of their currency.
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